Nike Butterfly
Just an ad to celebrate Naomi winning the Australian Open.
In one of the matches in the tournament, a butterfly wouldn’t leave her alone. Her response was very Naomi Osaka and did the rounds on Twitter. We used it to celebrate her win and talk about the change she’s making off the court.
They put it on billboards in LA and New York too which was nice of them.
Art Director/Designer: Kazuhi Yoshikawa