Frequently Asked Questions
Can I contact you?
Sure, try Linked︎ or ︎.
Are you that Max who worked at KesselsKramer?
I’m one of them, I worked in their London office for 6 months but there have been a few. You might be thinking Max Siedentopf who I am not, and Dave Bell’s son is also called Max, who I am also not. Not yet anyway.
Isn’t your dog called Max as well?
Yeah lol, he needed a new home and my parents upgraded me after I moved out. He already had the name, what can you do?
When did you move to Japan?
January 2019.
Are you the guy behind @nocontextjapan on Instagram? I love that account haha class mate.
Haha thanks pal, yeah that’s me.
Do you like fish and chips?
What? Ha erm, sure.
Did you go the University of Life?
No, the University of Newcastle.
What did you study?
History, Philosophy and Media. I always say media last.
Dream Job?
To be a writer on The Simpsons between 1991 and 1998, give or take.
You still DJing?
Nah mate, not really these days. Sad times.
Favourite book?
The good book.
What’s a key part of your creative process?
Dumb jokes and the fear.
Your website used to say you were an “Award-Losing Creative”, is that still the case?
No.
What would you like on your epitaph?
Hey, got something on your mind?
Let’s chat it over.
Feels good to talk, doesn’t it?
Well, I’m always here if you need me,
I’ve got all the time in the world.
But you don’t.
Don’t forget to live each day to the fullest.
It may sound a little trite.
But the clichés stop sounding like clichés when you die.
Or I might just have the word “Boo!”
Not sure yet.
Isn’t this a little self-indulgent?
There’s plenty of other internet out there. But yes, yes it is.
Cats or dogs?
Max.
Best present you ever received?
A baby blue Fiat Punto with 05 plates.
Not really a question just wanted to say keep doing your thing bro.
My guy, appreciate it 🙌🏻
Favourite word?
Nobhead.
Favourite emoji?
🕺
Favourite colour?
💛
What do you think of man’s inhumanity to man?
👎🏻
Further Reading:
Designboom: max cameron's photo book explores his fixation with the ‘traffic cones of japan’
Fast Company: Ikea product shots have been fake for years. Now it’s taking CGI even further
Buzzfeed: "Please answer in Japanese," "Do you want to eat katsudon today?" Naomi Osaka's commercial makes you want to see it again and again
Creative Review: The Annual: IKEA: EFTERTRÄDA CLOTHING RANGE
Rolling Stone Italy: Timberland Construct: 10061, a project without borders
Ad Age: W+K’s Irresistable Global Spot for Korea’s Bibigo Has Manic K-Pop Energy and a Song You Won’t Forget
PetaPixel: A Whimsical Photo Series of Japan’s Ubiquitous Traffic Cones
Vogue Paris: Ikea launches its first clothing line
Surface Magazine: Today’s Attractive Distractions.
WWD Japan: New brand of "Beautiful People" releases short film, shot on 8mm with the theme of "emotion"
Shots: Takashi Miike delivers a knockout for Supercell
Creative Boom: Max Cameron's photography book explores Japan's obsession with traffic cones
Design Taxi: IKEA Illustrates Its Plush Toys Coming Alive In Tokyo In Delightful New Comics
Little Black Book: bibiGoGoGo! Korea's Largest Food Brand Launches Global Campaign with an Infectious Ear Worm
The Verge: Ikea turned a virtual influencer into a physical installation
Muse By Clio: How Imma, the Virtual Influencer, Crossed Into the Real World for Ikea
Advertimes: Brand movie of "beautiful people feels" directed by Yusuke Tanaka, where "feels engineers" try mysterious experiments
(my quotes were translated, I’m not quite fluent just yet)
Designboom: IKEA shares a glimpse of home life with imma: japan’s first virtual model
Sora News 24: Naomi Osaka slams reporters who ask her to speak in Japanese with new Nike commercial
Shots: bibigo embrace the K-wave by bringing Korean food to all corners of the globe
Adweek: Here’s How Ikea, a Challenger Brand in Japan, Built a New Audience
Vogue Japan: Give a cute gift box! It’s the first holiday season of "Beautiful People Feels"
It’s Nice That: Ikea Japan launches its first collection starring the iconic logo
Little Black Book: Wieden + Kennedy Tokyo and Takashi Miike Take Revenge with V-Cinema Style Short Film
Apartment Therapy: Move Over, Supreme—IKEA’s Releasing Its First-Ever Streetwear Collection
Natalie: Show Aikawa becomes a zebraman again and is a world-class !? Takashi Miike's short film released
(don’t really know what this backtranslation means but I like it)
Complex: ConceptKicks' Dan Bailey Walks Us through the High Octane Timberland Construct: 10061 Project
Hypebeast: IKEA Japan Debuts First Official Apparel Capsule
Future Of Sex: Try Not to Fall In Love with Imma, Virtual Influencer and IKEA Model
(lol the internet is fucking weird init)